Paul Nickerson
I am Digital Specialist & Delivery Manager for KCOM Group Plc in the UK Specialising in Digital Marketing, Web Consultancy and Project Delivery. I also do the odd bit of freelance writing.
I ride my bike 20 miles into the office each day where my main areas of interest are:
- Measurable social media strategies and outcomes
- Driving sales and leads
- Project Management - traditional & agile
- UX and usability testing & interface design
- Web metrics via multiple tools, eg: Google Analytics, SiteStat Omniture etc.
- Busienss case development and presentation (Good sign off success rate)
- Integrated digital marketing and ROI
- Content development planning
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I ride my bike 20 miles into the office each day where my main areas of interest are:
- Measurable social media strategies and outcomes
- Driving sales and leads
- Project Management - traditional & agile
- UX and usability testing & interface design
- Web metrics via multiple tools, eg: Google Analytics, SiteStat Omniture etc.
- Busienss case development and presentation (Good sign off success rate)
- Integrated digital marketing and ROI
- Content development planning
...
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- Contributor since
- 2/14/2011
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What’s Really Happening on Your Business' Website?“Knowledge is power”, so said Francis Bacon. If you have a website, you (almost certainly) have website visitors. Knowledge of what they are doing can seriously improve your business.