Julie Roth Novack
- Page Views
- 14
- Content
- 1
- Fans
- 0
- Contributor since
- 3/28/2011
-
A Mobile Phone Number is Worth More Than an Email Address to Marketers: Here's WhySlowly smart marketers are starting to understand that both text and email have a place. Here are a few reasons why a mobile number, or opt-in SMS user, is worth more than an email address.