Edwin J. Alexander
Experienced marketing professional who has worked in a variety of industries, including nonprofit education, consumer goods, market research, business development and digital marketing.
He is also an entrepreneur. He helped started a digital marketing firm in 2010, Consumerproof.
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He is also an entrepreneur. He helped started a digital marketing firm in 2010, Consumerproof.
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- Page Views
- 47,058
- Content
- 63
- Fans
- 3
- Contributor since
- 9/4/2011
Education/Experience
Florida State University, 2009, MBA, Marketing and Supply Chain ManagementInterests
Business, Marketing, Internet Marketing, Movies, Technology, Politics, Sports, Football, American Football, Business Development, Small Business and Entrepreneurship
Fans
Featured Content (1 of 1)
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Displaying Results 1 - 63 (of 63) for All Content
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How My Family Sticks to a BudgetThis is how I have crafted techniques that have helped me craft a budget. Remember what you have to spend and what you have to save. Try building funds to make budgeting easier. -
My Monthly Fitness RoutineThis is my monthly fitness routine, including tips on running and walking. I hope that you try it and enjoy using it every month in your routine. -
Launching a New Product Line with a Large Visible RetailerThis is my story of working on launching a product line with a large mass merchandiser. It was the first time I ever worked for a company launching a product to retail. My previous experience was in market research. I learned a lot about marketing.
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First Person: Positioning My Marketing Business for GrowthGrowing our business in 2012 will take much work. We are always looking for ways to break into new enterprises. I am involved in a digital and interactive marketing firm, where it is easy to enter and a highly competitive industry.
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First Person: I Am Not Deterred From Starting Another Small BusinessThis is the story of me starting a failed small business. My business opportunity involved rehabbing foreclosed property. I learned plenty of lessons and share them here, including advice involving sales and marketing.
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How I Became an Accidental Marketer and Why I Stay in ItI discuss why I enjoy my career as a marketer. Telling the story of my own career, I weave both the crossing of the personal and professional lives I lead. Learn why I still love my career in marketing, no matter what.
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How I Saved Nearly $1,000 Buying My New CarMy most recent vehicle was a purchase of a Volkswagen Jetta. Always take on as much information as you can to the dealer. Comparison shop between dealers, if at all possible. Negotiating tips saved me nearly $1,000 on my purchase. -
What to Look for in an Online Finance MBA ProgramThis is a primer in finding a Finance MBA online program. Consider issues such as the curriculum, program accreditation and your learning style. Also, learn a little more about what you will learn about in a MBA program.
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Could Big Banks' Earnings Lead to a Turnaround in the Housing Market and Economy?JPMorganChase and Wells Fargo reported first-quarter earnings Friday. Revenues and profit were up for both. JPMorgan and Wells Fargo were helped by the Making Home Affordable Program. Bank of America reports next week.
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How to Prepare for a Smoothie FastA smoothie fast is great to try if you are on a diet or are in need of fasting. Smoothie fasts are important to prepare for as a dieter. There are techniques that you will have to develop to have a successful fast.
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Starting a Small Business Showed How Big My Ambition Could BeStarting a small business is an undertaking that will challenge your ambition. Having helped start a digital marketing agency, Consumerproof, I learned how much harder it is to start a business. I tell stories how the business started.
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George Zimmerman Charged with Second-Degree Murder in the Death of Trayvon MartinGeorge Zimmerman has been charged with second-degree murder and is in custody. He is accused of murdering 17-year-old Trayvon Martin on Feb. 26, 2012. State Attorney Pamela Corey announced charges Wednesday evening.
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Did My Great-Grandfather's Brothers Share a Wife?A few years ago, a cousin of mine wanted help to complete a family tree. I started looking up the info based on the stories I was told. My story led me to discover that my great-grandfather's brothers had married the same woman. -
Top 10 Things About Florida State's Garnet and Gold GameTop 10 things about the Garnet and Gold Game. Played by the Florida State Seminoles at the end of Spring Practice, the 2012 game will take place on April 14 at 4pm. It will be a big part of the Florida State University Spring Weekend, from April 13-16.
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Florida State Football's Top 10 Questions at 2012 Spring PracticeFlorida State football enters the 2012 season with plenty of questions. All phases of the game need to be addressed. Cover issues about the Seminoles from offense, defense, special teams and coaching.
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All of These Years Later, I Still Love ContraContra, a video game developed by Konami, was released in the arcades and then on the Nintendo Entertainment System. This is my story about why it made me addicted to video games. Learn about the game and the Konami Code. -
Ryan's Budget Passes the House, Offers Significant Changes in Medicare, MedicaidRep. Paul Ryan, chairman of the House Budget Committee, had his proposal for the 2013 fiscal year pass earlier today. It offers significant changes to Medicare and Medicaid. The budget will trim the deficit, but will not balance the budget.Also published on: -
First Person: My Student Loans Are in DefermentMy story about using student loans to fund my education. Earning my MBA put me in student loan debt. Even to have the debt three years later, it affects many parts of my life. However, I would do it again.
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Best Buy Store Closings Due to Changing Business EnvironmentBest Buy suffered a fourth quarter loss Thursday. CEO Brian Dunn has announced initiatives to maintain customer loyalty. Best Buy plans to close 50 big-box stores while opening 100 Best Buy Mobile locations. Best Buy is fighting the showroom effect.
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Try These Marketing Strategies to Grow Your NonprofitNonprofit marketing is somewhat different from corporate marketing, therefore, undertaking different strategies are necessary. Consider some of these out-of-the-box solutions that may help drive visibility, donors and volunteers.
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American Soldier Formally Charged for Alleged Murders of AfghansU.S. Army Staff Sgt. Robert Bales has been formally charged with crime relating to an ambush in Afghanistan on March 11. Bales was on his fourth tour of the Middle East. He had previously served four tours in Iraq.
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Obama Works to Fast-track Portion of Keystone XL PipelinePresident Barack Obama wants to fast-track the southernmost portion of the Keystone XL pipeline. Speaking in Cushing, Oklahoma, the President is working to have all of the permits approved quickly. The pipeline will run from Cushing to Port Arthur, Tex.Also published on:
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Local Batting Cages in South FloridaTry out some of the better local batting cages. From Extra Innings in Margate, Line Drive Performance in Miami or Tropical Park's Hit Zone, each batting cage offers batting cages and baseball and softball instruction. -
Trimming the Budget and Deficit by Changing MedicareRep. Paul Ryan of Wisconsin has proposed a budget for the 2013 fiscal year that may change Medicare for many Americans. It will allow for private insurance to compete with Medicare. It is intended to reduce costs. Critics say it will reduce care.Also published on:
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MPAA Ratings Double Standard in Full Effect With 'Bully,' 'The Hunger Games'Two movies just hitting theaters, 'Bully' and 'The Hunger Games,' have created controversy due to the ratings given by the MPAA. 'Bully' received a R rating while 'The Hunger Games' received a PG-13 rating. Objectivity and subjectivity interact.
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Tim Tebow's Next Possible Stop After Peyton Manning SigningNow that the Denver Broncos have signed Peyton Manning, Tim Tebow is most likely on the move. There are several teams that could have an interest in Tebow. They include the Jacksonville Jaguars, the Miami Dolphins and the Philadelphia Eagles.
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First Person: My $14,000 IRA Is Just Not EnoughThis is a chronicle of my ability to save for my retirement. Even though I have a small amount of retirement savings, I know that I have the time and ability to change the situation.
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Volatile Oil Prices Causing a Variety of Issues to Come to the SurfaceLooking at recent events in the news regarding oil and gasoline prices. This addresses geopolitical concerns, economic thought and the political aspect of this isssue. -
First Person: Facebook's IPO Won't Change the SiteFacebook becoming a public company is changing how its users are viewing the company. I do not see much changing, especially since Mark Zuckerberg will still have overreaching control of the company's day to day operations.
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Miami Marlins Grapefruit League 2012 PrimerThe Miami Marlins will have their 2012 Spring Training season at Roger Dean Stadium in Jupiter, FL.Also published on:
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Let the Most Engaged States Vote First, or Maybe a LotteryI devised and present two alternate plans for deciding on the nominees of each political party. One would be to allow the turnout of the previous presidential election to dictate the date where voters would get to choose the nominee; the other a lottery. -
Keep Regulating the Broadcast TV NetworksWith the Supreme Court taking up a decency case between the FCC and FOX, there needs to be clearer laws to protect the public good of broadcast networks. The laws and regulations need to be clear and easily understood to prevent vague cases.
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First Person: I'm Using a Balance Sheet to Track My Personal FinancesA balance sheet allows me to track my net worth over time. Using this technique forces me to keep track of important issues such as my debts and my assets.
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First Person: Attacking My Student Loan Debts, While Maintaining a Flexible BudgetI am trying to detail how I am trying to repay my student loans. I try to pay down the debt to create flexibility in my budget. There are many issues to take into consideration when repaying the loans. Also, consider other financial to have options.
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Republican Campaign Hijacked by Super PACsThe Super PAC has become a force in the Republican Presidential Primary of 2012. In my opinion, the losers are the voters. They are subject to unsubstantiated talking points and pools of donations that are skirting the laws limiting individuals.Also published on:
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Florida State Seminoles' Top 5 Recruits Over the Past 15 Years: A Fan's LookFive great Florida State Seminoles players are featured in this article about great recruiting successes. All of these Seminoles have played in the NFL.Also published on:
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Florida State Seminoles' Biggest Recruiting Busts: A Fan's TakeThough Florida State University has had tremendous success over the past 25 years recruiting many successful football players, some young men slip through the cracks. Five of them and their stories are featured.Also published on:
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First Person: Will I Ever Have Enough for Retirement?My self-examination discusses when I started investing my retirement, wheat I was doing, why I am not working on it yet and I have admitted that I will make a resolution in 2012 to invest in my retirement.Also published on:
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Florida State Seminoles' 2011 Season a Big Bummer: A Fan's RecapThough the 2011 season was quite disappointing, starting in the Top 5 and finishing with a 9-4 record, there is much to look back on and to look forward to in 2012. From winning big rivalry games to impressive play for freshman, 2012 looks good for FSU.Also published on:
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Super Bowl XXXVIII: A 4th Quarter Texas ShootoutA 4th quarter flurry in Super Bowl XXXVIII made Peter King call this the "greatest Super Bowl of all time." It was the highest scoring 4th quarter in Super Bowl history. The New England Patriots beat the Carolina Panthers, 32-29, in Houston.
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How a MBA Degree Created Value in My LifeI discuss my thoughts on how a MBA helped both my career as a businessman and as a person in this life. Both professionally and personally, my life is so much more enriched by having had the opportunity of a high quality education that a MBA offers.
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The Career Outlook for Marketing MBAsAs someone who earned a MBA degree in Marketing, here are my views on the outlook for those who earn a MBA degree in Marketing.
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My Plans for Finding a Deal on a Tablet PCSince my notebook computer is more of a desktop replacement, I am looking to find a tablet PC. With wifi available in so many locations, it will be easier to be more mobile than my current technology allows. Also, what costs are there with a tablet.
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How I Am Trying to Plan a Family Vacation for 2012Family vacations can be stressful, but enjoyable. There are so many things to do beforehand to ensure that you will have a great time, even if things do not turn out perfectly. There are many tips to get the most out of your planning of a vacation.
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A Love Letter to My 1997 Ford ContourMy 1997 Ford Contour is the best car I have ever owned. Not just because it was my first car, but because of what it was able to do for me. A car with a cold air conditioner, good gas mileage and comfortable. There ain't nothing wrong with that.
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Having to Shop and Shop Again for Auto InsuranceAfter having purchased a vehicle, I had to buy insurance from the dealership to leave the with automobile. Discovering the cost of the policy I purchased, it was a rip-off. Shopping around saved me so much money and got me great service.
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Some of My Strategies for Buying a New CarThese are my thoughts and concerns when it comes to acquiring my next vehicle. I am sharing some helpful tips and insights on how I shop for a vehicle. Keep in mind any and all possibilities and options when buying a new car.
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My Travels to My Neighbor Up North, CanadaCanada was my first international trip and I truly enjoyed it. I would love to return to the True North, especially after meeting such hospitable people and the homely feeling because of the similarities to America.
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Why the NES is Still My FavoriteThe Nintendo Entertainment System was the first game console I ever owned. Even more than 25 years later, it continues to be my favorite console. Many people would never have stopped playing at the arcade without it.
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Why Choosing the Best Option to Beat President Obama is More ImportantI am considering voting in the Florida Republican Presidential Primary on January 31, 2012. Whether or not I vote in the primary, I suggest to the Republican Party that they vote for whomever can beat President Obama, not so much whom they like.
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Chuck Lorre Reinvents 'Two and a Half Men,' for the Better!After the abrupt exit of Charlie Sheen from Two and a Half Men, series creator Chuck Lorre found his muse and his new star, AShtom Kutcher. Kutcher's Walden Schmidt is a character that has brought new life and refocused the show on its great premise.
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Top Five Moments of the 2010-11 Miami Heat Season: Fan's TakeThe union of Lebron James, Chris Bosh and Dwyane Wade in Miami was the biggest story of the 2010-2011 NBA season. However, the Heat did not accomplish their ultimate goal, winning the NBA Finals, but it was a fun and wild ride trying.Also published on:
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When the Friday Night Lights Shined on RG3: The First Game of Griffin's Heisman QuestA recap of the TCU-Baylor game in the 2011 season. Quarterback Robert Griffin III lead Baylor to an upset victory over TCU, ending its 25 game regular season winning streak. Robert Griffin III ends up winning the Heisman Trophy, a first for Baylor.Also published on:
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My Choice for Person of the Year: Nicolas Sarkozy2011 was a year that allowed Nicolas Sarkozy, the President of France, to stand out on the world stages, from facing scandals of his opposition, military intervention and an economic crisis.Also published on:
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Sliding into a T-ShirtAfter the Florida Marlins won the 2003 World Series, I acquired this t-shirt given away at the championship parade to a selected few. It will always remind me of a great time.
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How the Florida International University Student Body Got Free PizzaFlorida International University's Golden Panther football team had not had any success or much visibility until the 2010 Little Caesar's Pizza Bowl. The student body was rewarded with free pizza as the football team won a hard fought contest.
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A National Championship Long OverdueFlorida State beats Nebraska 18-16 in the 1994 Orange Bowl to win its first National Championship. Legendary coaches Bobby Bowden and Tom Osborne met for the final time.
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A Christmas Vacation in a BlizzardA Christmas memory of my adolescence, getting caught in a blizzard. By the way, I am a native Floridian.
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Mr. Moe's Offers the Joy of Karaoke in South FloridaA personal review about Mr. Moe's, a bar and restaurant in Coconut Grove. Offers a great Karaoke Night Tuedays from 10PM-2AM. Also has great drink and food specials. One of the great hangout spots in South Florida for those who miss college.
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Discover the Latest and Greatest Lanes in South FloridaWe are not talking about the newest post-construction traffic lanes on the well-traveled highways. It has more to do with the new great bowling alleys. After this, you will never miss the Cloverleaf or Don Carter's.
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What Makes the Acer Aspire 5253-BZ661 a Great LaptopLearn about the Acer Aspire 5253-BZ661.
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Why the IPhone is My Favorite SmartphoneHow I discovered my love for my iPhone. It does so many more things for me that it has improved my life.
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Why I Have Fallen for a Serving of The HelpWhy I really enjoyed The Help, and why you should. Enjoy a great summer movie that tells a story within a historic backdrop. The Help should garner award season attention.
