Edwin J. Alexander
Experienced marketing professional who has worked in a variety of industries, including nonprofit education, consumer goods, market research, business development and digital marketing.
He is also an entrepreneur. He helped started a digital marketing firm in 2010, Consumerproof.
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He is also an entrepreneur. He helped started a digital marketing firm in 2010, Consumerproof.
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- Page Views
- 186,337
- Content
- 100
- Fans
- 5
- Contributor since
- 9/4/2011
Education/Experience
Florida State University, 2009, MBA, Marketing and Supply Chain Management, Florida International University, BBA, 2001Interests
Business, Marketing, Internet Marketing, Movies, Technology, Politics, Sports, Football, American Football, Business Development, Small Business and Entrepreneurship
Fans
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Displaying Results 1 - 100 (of 100) for All Content
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Sports Figures in 2012 Working With 140 Characters and Pictures on TwitterWith just a picture or a 140 character message, professional sports can change. Twitter, the social media website, has allowed athletes, fans and teams in sports to connect more than ever, In 2012, some was funny, inspirational and controversial. -
Sen. Cornyn, Be Honest and Break Grover Norquist’s Tax PledgeSenator John Cornyn, a Texas Republican, has been a vocal critic of the Obama Administration during the fiscal cliff crisis. Cornyn is for raising the Social Security tax and reforming Social Security and Medicare, so why not raise income taxes?
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Florida State Seminoles Holiday Gift GuideHoliday gift giving is easy when you are a giving to a Seminoles fan. There is a little bit for everyone. From toys to shirts and collectibles, here are some suggestions for stocking stuffers and great year-round gifts.
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Why I Am Thankful for Florida State Seminoles FootballAs an alumnus and fan of Florida State Seminole football, I am thankful about these things. From two national championships, great traditions and two great head coaches, you could not ask for more. Here is to tradition and furthering the FSU leagcy.
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Great Games to Be Thankful ForThis is about some great college football games to be thankful for. Featuring Heisman Trophy winners and national championship games, these were some of the best games played in recent memory. All games have moments that fans can relive and remember.
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Why I Am Thankful for the Miami MarlinsThough the Miami Marlins' fans are dealing with a struggling franchise, the past has brought lots to be thankful for. The teams has won 2 World Series and plays in a beautiful ballpark. Hopefully, the future will bring success to the Marlins. -
Memorable Thanksgiving Weekend College Football GamesSome great Thanksgiving college football games have been played over the years. Relive some of the best moments, including Doug Flutie's Hail Mary and Ricky Williams breaking the NCAA career rushing record.
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Miami Dolphins Holiday Gift IdeasWhether you are a Miami Dolphins fan or have a fan that you are shopping for this holiday season, here are some gift ideas. All of these options over all of the season, whether you are talking in Dolphins seasons or the seasons of weather. -
Miami Marlins Holiday Gift IdeasLook for great gift ideas for your Miami Marlins fans. Learn about commemorative items from the 2012 season, the first at the new Marlins Ballpark. Since this is the first season of the Marlins as the Miami Marlins, there is plenty of new options.
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Miami Heat Holiday Gift GuideIf you have a Miami Heat fan on your holiday gift list, here are a variety of gifts that any fan would enjoy receiving. Whether you are buying for a man, woman or child, there are plenty of Miami Heat themed gifts to choose from. -
Looking Back at Some Significant Milestones and Records of the 2012 MLB SeasonThe 2012 Major League Baseball Season had some great milestones and records. Some include three perfect games, Miguel Cabrera's Triple Crown and a 4 home run game by Josh Hamilton. Maybe next year, there will be lots of free baseball on opening day.
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Miami Marlins’ Free Agents Following 2012 SeasonThe Miami Marlins are going to start searching for a new manager and new players for the 2013 season. Here are the 2012 Marlins players who are free to leave as free agents.
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The Final Unseeded Player Left in the Men’s U.S. Open, Martin KlizanHow did Martin Klizan got so far in the 2012 U.S. Open Men's Singles Tennis Tournament. I offer analysis of his first three matches, what he has to look forward to and his career after the tournament ends.Also published on:
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Three Men's Tennis Players Who Could Challenge Dominance of Federer-Nadal-Djoković EraAndy Murray, Jo-Wilfrid Tsonga and Juan Martin Del Potro are players who will try to get into the conversation with Roger Federer, Rafael Nadal and Novak Djokovic. Winning the 2012 U.S. Open would be a first step.Also published on:
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Novak Djokovic Gets a Great Draw to Win at Flushing Meadows: A Fan's TakeExamining the men's singles draw of the 2012 U.S. Open, we have to expect that Novak Djokovic has the best chance of winning his second major tournament of the season. We look at Djokovic's road to the championship and whether he can be stopped. -
Try Taqueria Datapoint in San Antonio, TexasTry the best Mexican restaurant in San Antonio, Taqueria Datapoint. Enjoy breakfast, lunch and dinner at a great restaurant is one of San Antonio's most diverse neighborhoods. Better yet, they serve if you have to beat rush hour or in the dead of night.
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First Person: I Cut Out Almost All of My PossessionsThis article discusses my transformation in getting rid of many of my possessions. It was triggered by a move from Florida to Texas. I am glad I did it and have learned what is important to me by doing so.
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Top 25 Worst Non-Conference College Football Games in 2012Due to a lack of NCAA-mandated conference scheduling, lots of FBS teams play FCS teams. In 2012, nearly all preseason ranked teams have one opponent on the schedule who is in the FCS. Some have two.Also published on:
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Tallahassee Tradition: Florida State Seminoles Football HistoryA brief history on the successes and accolades bestowed on the Florida State Seminoles football team. Learn more about national titles, rivals, records and retired numbers.
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Tennis Players to Look Out for at the 2012 Women's U.S. Open: A Fan's ViewThis is a preview of three women tennis players who could break out to win the 2012 U.S. Open. They include Samantha Stosur, the winner of the 2011 U.S. Open, Li Na and Angelique Kerber. The 2012 Women's U.S. Open starts Aug. 27.
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Top 10 Football Traditions at Florida State UniversityThis article covers the top 10 traditions at Florida State University for students. Though there are many to choose from, these ten stand out for any student, fan or alumnus.
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Photos: Gary Johnson, Libertarian Presidential Candidate, Stops in San AntonioGary Johnson, former Governor of New Mexico, is campaigning as the Libertarian Party candidate. He stopped at New Generation Water in San Antonio on August 18, 2012. -
Top 25 Team Entrances in College FootballAn overview of the best entrances of college football teams. Starting with West Virginia and ending in Clemson, it is fun to get hyped up for a game. Learn more about the best entrances that make college football so wonderful.Also published on: -
Tailgating Rules at Florida International University: Alfonso Field at FIU StadiumThis is an overview of tailgating at Florida International University Golden Panthers home games. This guide includes the FIU Student Code of Conduct. The stadium is on the Modesto A. Maidique campus.
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Try Simi’s India Cuisine in San Antonio, TexasA review and synopsis of Simi's India Cuisine of San Antonio, Texas. Located in the northwest side of San Antonio, Simi's offers a lunch buffet and dinner seven days a week. Try Simi's India Cuisine of you are looking for high quality Indian cuisine.
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Dark Horses Who Could Win the 2012 U.S. Open Men’s Singles: A Fan's ViewQuick profiles of three dark horses who could win the 2012 U.S. Open at Flushing Meadow. Featuring profiles of David Ferrer, Kei Nishikori and Tomas Berdych. All have a chance to break through and win a major this year. -
Stadium Guide for Doak Campbell Stadium, Home of the Florida State SeminolesA guide for football fans choosing to attend a game at Doak Campbell Stadium. Learn some facts about the stadium over the years and some important issues to remember when attending a game in the 2012 season, including ticket information. -
The Birth and Life of Chief Osceola and Renegade, Florida State's MascotsA short story revolving around Chief Osceola and Renegade, the mascots of Florida State University. Starting in 1978, Chief Osceola and Renegade are synonymous with Florida State University. Learn more about the history of these two FSU symbols.
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Why Seminoles Is the Nickname of Florida StateThe history behind why Florida State University are known as the Seminoles. From the choice to the controversy, know more about the history of one of the most recognized nicknames in college athletics.
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'The Big House' Is the Beacon of College Football StadiumsStadiums are the shrines of college football. They host the tradition and pageantry of our favorite teams. Stadiums are the gathering places for the fans to get together and root for their team. -
Tailgating Rules at Florida State's Doak S. Campbell StadiumDoak Campbell Stadium at Florida State University has tailgating procedures for Seminoles fans to follow. It is important that all tailgaters follow these procedures to ensure an optimal experience before a Seminoles game.
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Could These Guys Give Usain Bolt a Challenge?Usain Bolt has repeated as the gold medalist in the 100 meters for the first time since Carl Lewis accomplished the feat. If Lewis and this group of runners featured were able to compete in their primes in the same race, it would be thrilling. -
Top 25 'Alternate' Uniforms in College FootballSometimes we just remember what they wore. Alternate uniforms are a great way to spice up the wardrobe for the fans. Could these uniforms have made these men?Also published on:
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Top 25 Most Devastating Losses in Florida State HistoryMy recollections of Florida State losses throughout the years. Some rank highly because of how important they are, some because they are rivalry games and other because they were low points in a proud program's history.
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Top 25 Traditions of College Football: Rivalries, Mascots, and MoreThis is a take on some of the top traditions in college football. They include rivalries, mascots and stories relating to famous moments. Learn a little bit about so many schools and their football programs across the country.Also published on:
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Do Your Best to Avoid These Common Marketing MistakesMany businesspeople, especially entrepreneurs, make mistakes when it comes to marketing, These are tips in avoiding having problems with marketing. These are common mistakes, solutions and advice that will help you turn your marketing around.
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Realizing that I was a Food ShopaholicThis is the story of how I realized I was a shopaholic. I was obsessed with buying food. Even though I was great at finding deals, many of the deals were for foods that perished. I realized this once I could not give my extra food to charity. -
How My Family Sticks to a BudgetThis is how I have crafted techniques that have helped me craft a budget. Remember what you have to spend and what you have to save. Try building funds to make budgeting easier. -
My Monthly Fitness RoutineThis is my monthly fitness routine, including tips on running and walking. I hope that you try it and enjoy using it every month in your routine. -
Launching a New Product Line with a Large Visible RetailerThis is my story of working on launching a product line with a large mass merchandiser. It was the first time I ever worked for a company launching a product to retail. My previous experience was in market research. I learned a lot about marketing. -
First Person: Positioning My Marketing Business for GrowthGrowing our business in 2012 will take much work. We are always looking for ways to break into new enterprises. I am involved in a digital and interactive marketing firm, where it is easy to enter and a highly competitive industry.
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First Person: I Am Not Deterred From Starting Another Small BusinessThis is the story of me starting a failed small business. My business opportunity involved rehabbing foreclosed property. I learned plenty of lessons and share them here, including advice involving sales and marketing.
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How I Became an Accidental Marketer and Why I Stay in ItI discuss why I enjoy my career as a marketer. Telling the story of my own career, I weave both the crossing of the personal and professional lives I lead. Learn why I still love my career in marketing, no matter what.
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How I Saved Nearly $1,000 Buying My New CarMy most recent vehicle was a purchase of a Volkswagen Jetta. Always take on as much information as you can to the dealer. Comparison shop between dealers, if at all possible. Negotiating tips saved me nearly $1,000 on my purchase.
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What to Look for in an Online Finance MBA ProgramThis is a primer in finding a Finance MBA online program. Consider issues such as the curriculum, program accreditation and your learning style. Also, learn a little more about what you will learn about in a MBA program.
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Could Big Banks' Earnings Lead to a Turnaround in the Housing Market and Economy?JPMorganChase and Wells Fargo reported first-quarter earnings Friday. Revenues and profit were up for both. JPMorgan and Wells Fargo were helped by the Making Home Affordable Program. Bank of America reports next week.
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How to Prepare for a Smoothie FastA smoothie fast is great to try if you are on a diet or are in need of fasting. Smoothie fasts are important to prepare for as a dieter. There are techniques that you will have to develop to have a successful fast.
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Starting a Small Business Showed How Big My Ambition Could BeStarting a small business is an undertaking that will challenge your ambition. Having helped start a digital marketing agency, Consumerproof, I learned how much harder it is to start a business. I tell stories how the business started.
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George Zimmerman Charged with Second-Degree Murder in the Death of Trayvon MartinGeorge Zimmerman has been charged with second-degree murder and is in custody. He is accused of murdering 17-year-old Trayvon Martin on Feb. 26, 2012. State Attorney Pamela Corey announced charges Wednesday evening.
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Did My Great-Grandfather's Brothers Share a Wife?A few years ago, a cousin of mine wanted help to complete a family tree. I started looking up the info based on the stories I was told. My story led me to discover that my great-grandfather's brothers had married the same woman.
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Top 10 Things About Florida State's Garnet and Gold GameTop 10 things about the Garnet and Gold Game. Played by the Florida State Seminoles at the end of Spring Practice, the 2012 game will take place on April 14 at 4pm. It will be a big part of the Florida State University Spring Weekend, from April 13-16.
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Florida State Football's Top 10 Questions at 2012 Spring PracticeFlorida State football enters the 2012 season with plenty of questions. All phases of the game need to be addressed. Cover issues about the Seminoles from offense, defense, special teams and coaching.
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All of These Years Later, I Still Love ContraContra, a video game developed by Konami, was released in the arcades and then on the Nintendo Entertainment System. This is my story about why it made me addicted to video games. Learn about the game and the Konami Code.
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Ryan's Budget Passes the House, Offers Significant Changes in Medicare, MedicaidRep. Paul Ryan, chairman of the House Budget Committee, had his proposal for the 2013 fiscal year pass earlier today. It offers significant changes to Medicare and Medicaid. The budget will trim the deficit, but will not balance the budget.Also published on:
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First Person: My Student Loans Are in DefermentMy story about using student loans to fund my education. Earning my MBA put me in student loan debt. Even to have the debt three years later, it affects many parts of my life. However, I would do it again.
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Best Buy Store Closings Due to Changing Business EnvironmentBest Buy suffered a fourth quarter loss Thursday. CEO Brian Dunn has announced initiatives to maintain customer loyalty. Best Buy plans to close 50 big-box stores while opening 100 Best Buy Mobile locations. Best Buy is fighting the showroom effect.
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Try These Marketing Strategies to Grow Your NonprofitNonprofit marketing is somewhat different from corporate marketing, therefore, undertaking different strategies are necessary. Consider some of these out-of-the-box solutions that may help drive visibility, donors and volunteers.
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American Soldier Formally Charged for Alleged Murders of AfghansU.S. Army Staff Sgt. Robert Bales has been formally charged with crime relating to an ambush in Afghanistan on March 11. Bales was on his fourth tour of the Middle East. He had previously served four tours in Iraq.
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Obama Works to Fast-track Portion of Keystone XL PipelinePresident Barack Obama wants to fast-track the southernmost portion of the Keystone XL pipeline. Speaking in Cushing, Oklahoma, the President is working to have all of the permits approved quickly. The pipeline will run from Cushing to Port Arthur, Tex.Also published on:
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Local Batting Cages in South FloridaTry out some of the better local batting cages. From Extra Innings in Margate, Line Drive Performance in Miami or Tropical Park's Hit Zone, each batting cage offers batting cages and baseball and softball instruction.
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Trimming the Budget and Deficit by Changing MedicareRep. Paul Ryan of Wisconsin has proposed a budget for the 2013 fiscal year that may change Medicare for many Americans. It will allow for private insurance to compete with Medicare. It is intended to reduce costs. Critics say it will reduce care.Also published on:
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MPAA Ratings Double Standard in Full Effect With 'Bully,' 'The Hunger Games'Two movies just hitting theaters, 'Bully' and 'The Hunger Games,' have created controversy due to the ratings given by the MPAA. 'Bully' received a R rating while 'The Hunger Games' received a PG-13 rating. Objectivity and subjectivity interact.
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Tim Tebow's Next Possible Stop After Peyton Manning SigningNow that the Denver Broncos have signed Peyton Manning, Tim Tebow is most likely on the move. There are several teams that could have an interest in Tebow. They include the Jacksonville Jaguars, the Miami Dolphins and the Philadelphia Eagles.
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First Person: My $14,000 IRA Is Just Not EnoughThis is a chronicle of my ability to save for my retirement. Even though I have a small amount of retirement savings, I know that I have the time and ability to change the situation.
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Volatile Oil Prices Causing a Variety of Issues to Come to the SurfaceLooking at recent events in the news regarding oil and gasoline prices. This addresses geopolitical concerns, economic thought and the political aspect of this isssue.
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First Person: Facebook's IPO Won't Change the SiteFacebook becoming a public company is changing how its users are viewing the company. I do not see much changing, especially since Mark Zuckerberg will still have overreaching control of the company's day to day operations.Also published on:
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Miami Marlins Grapefruit League 2012 PrimerThe Miami Marlins will have their 2012 Spring Training season at Roger Dean Stadium in Jupiter, FL.Also published on:
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Let the Most Engaged States Vote First, or Maybe a LotteryI devised and present two alternate plans for deciding on the nominees of each political party. One would be to allow the turnout of the previous presidential election to dictate the date where voters would get to choose the nominee; the other a lottery.
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Keep Regulating the Broadcast TV NetworksWith the Supreme Court taking up a decency case between the FCC and FOX, there needs to be clearer laws to protect the public good of broadcast networks. The laws and regulations need to be clear and easily understood to prevent vague cases.
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First Person: I'm Using a Balance Sheet to Track My Personal FinancesA balance sheet allows me to track my net worth over time. Using this technique forces me to keep track of important issues such as my debts and my assets.
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First Person: Attacking My Student Loan Debts, While Maintaining a Flexible BudgetI am trying to detail how I am trying to repay my student loans. I try to pay down the debt to create flexibility in my budget. There are many issues to take into consideration when repaying the loans. Also, consider other financial to have options.
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Republican Campaign Hijacked by Super PACsThe Super PAC has become a force in the Republican Presidential Primary of 2012. In my opinion, the losers are the voters. They are subject to unsubstantiated talking points and pools of donations that are skirting the laws limiting individuals.Also published on:
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Florida State Seminoles' Top 5 Recruits Over the Past 15 Years: A Fan's LookFive great Florida State Seminoles players are featured in this article about great recruiting successes. All of these Seminoles have played in the NFL.Also published on:
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Florida State Seminoles' Biggest Recruiting Busts: A Fan's TakeThough Florida State University has had tremendous success over the past 25 years recruiting many successful football players, some young men slip through the cracks. Five of them and their stories are featured.Also published on:
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First Person: Will I Ever Have Enough for Retirement?My self-examination discusses when I started investing my retirement, wheat I was doing, why I am not working on it yet and I have admitted that I will make a resolution in 2012 to invest in my retirement.Also published on:
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Florida State Seminoles' 2011 Season a Big Bummer: A Fan's RecapThough the 2011 season was quite disappointing, starting in the Top 5 and finishing with a 9-4 record, there is much to look back on and to look forward to in 2012. From winning big rivalry games to impressive play for freshman, 2012 looks good for FSU.Also published on:
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Super Bowl XXXVIII: A 4th Quarter Texas ShootoutA 4th quarter flurry in Super Bowl XXXVIII made Peter King call this the "greatest Super Bowl of all time." It was the highest scoring 4th quarter in Super Bowl history. The New England Patriots beat the Carolina Panthers, 32-29, in Houston.
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How a MBA Degree Created Value in My LifeI discuss my thoughts on how a MBA helped both my career as a businessman and as a person in this life. Both professionally and personally, my life is so much more enriched by having had the opportunity of a high quality education that a MBA offers.
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The Career Outlook for Marketing MBAsAs someone who earned a MBA degree in Marketing, here are my views on the outlook for those who earn a MBA degree in Marketing.
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My Plans for Finding a Deal on a Tablet PCSince my notebook computer is more of a desktop replacement, I am looking to find a tablet PC. With wifi available in so many locations, it will be easier to be more mobile than my current technology allows. Also, what costs are there with a tablet.
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How I Am Trying to Plan a Family Vacation for 2012Family vacations can be stressful, but enjoyable. There are so many things to do beforehand to ensure that you will have a great time, even if things do not turn out perfectly. There are many tips to get the most out of your planning of a vacation.
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A Love Letter to My 1997 Ford ContourMy 1997 Ford Contour is the best car I have ever owned. Not just because it was my first car, but because of what it was able to do for me. A car with a cold air conditioner, good gas mileage and comfortable. There ain't nothing wrong with that.
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Having to Shop and Shop Again for Auto InsuranceAfter having purchased a vehicle, I had to buy insurance from the dealership to leave the with automobile. Discovering the cost of the policy I purchased, it was a rip-off. Shopping around saved me so much money and got me great service.
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Some of My Strategies for Buying a New CarThese are my thoughts and concerns when it comes to acquiring my next vehicle. I am sharing some helpful tips and insights on how I shop for a vehicle. Keep in mind any and all possibilities and options when buying a new car.
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My Travels to My Neighbor Up North, CanadaCanada was my first international trip and I truly enjoyed it. I would love to return to the True North, especially after meeting such hospitable people and the homely feeling because of the similarities to America.
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Why the NES is Still My FavoriteThe Nintendo Entertainment System was the first game console I ever owned. Even more than 25 years later, it continues to be my favorite console. Many people would never have stopped playing at the arcade without it.
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Why Choosing the Best Option to Beat President Obama is More ImportantI am considering voting in the Florida Republican Presidential Primary on January 31, 2012. Whether or not I vote in the primary, I suggest to the Republican Party that they vote for whomever can beat President Obama, not so much whom they like.
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Chuck Lorre Reinvents 'Two and a Half Men,' for the Better!After the abrupt exit of Charlie Sheen from Two and a Half Men, series creator Chuck Lorre found his muse and his new star, AShtom Kutcher. Kutcher's Walden Schmidt is a character that has brought new life and refocused the show on its great premise.
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Top Five Moments of the 2010-11 Miami Heat Season: Fan's TakeThe union of Lebron James, Chris Bosh and Dwyane Wade in Miami was the biggest story of the 2010-2011 NBA season. However, the Heat did not accomplish their ultimate goal, winning the NBA Finals, but it was a fun and wild ride trying.Also published on:
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When the Friday Night Lights Shined on RG3: The First Game of Griffin's Heisman QuestA recap of the TCU-Baylor game in the 2011 season. Quarterback Robert Griffin III lead Baylor to an upset victory over TCU, ending its 25 game regular season winning streak. Robert Griffin III ends up winning the Heisman Trophy, a first for Baylor.Also published on:
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My Choice for Person of the Year: Nicolas Sarkozy2011 was a year that allowed Nicolas Sarkozy, the President of France, to stand out on the world stages, from facing scandals of his opposition, military intervention and an economic crisis.Also published on:
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Sliding into a T-ShirtAfter the Florida Marlins won the 2003 World Series, I acquired this t-shirt given away at the championship parade to a selected few. It will always remind me of a great time.
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How the Florida International University Student Body Got Free PizzaFlorida International University's Golden Panther football team had not had any success or much visibility until the 2010 Little Caesar's Pizza Bowl. The student body was rewarded with free pizza as the football team won a hard fought contest.
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A National Championship Long OverdueFlorida State beats Nebraska 18-16 in the 1994 Orange Bowl to win its first National Championship. Legendary coaches Bobby Bowden and Tom Osborne met for the final time.
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A Christmas Vacation in a BlizzardA Christmas memory of my adolescence, getting caught in a blizzard. By the way, I am a native Floridian.
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Mr. Moe's Offers the Joy of Karaoke in South FloridaA personal review about Mr. Moe's, a bar and restaurant in Coconut Grove. Offers a great Karaoke Night Tuedays from 10PM-2AM. Also has great drink and food specials. One of the great hangout spots in South Florida for those who miss college.
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Discover the Latest and Greatest Lanes in South FloridaWe are not talking about the newest post-construction traffic lanes on the well-traveled highways. It has more to do with the new great bowling alleys. After this, you will never miss the Cloverleaf or Don Carter's.
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What Makes the Acer Aspire 5253-BZ661 a Great LaptopLearn about the Acer Aspire 5253-BZ661.
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Why the IPhone is My Favorite SmartphoneHow I discovered my love for my iPhone. It does so many more things for me that it has improved my life.
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Why I Have Fallen for a Serving of The HelpWhy I really enjoyed The Help, and why you should. Enjoy a great summer movie that tells a story within a historic backdrop. The Help should garner award season attention.