Robbin Block
Robbin has over 25 years of traditional and online marketing experience. She has taught at the university level, and has consulted and worked for startups to major corporations.
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- Contributor since
- 12/22/2007
Education/Experience
MBA Boston University; BA in Economics SUNY AlbanyInterests
Entrepreneurship, small business, marketing, social media, Web 2.0, mobile, neurology, danceMotto
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Displaying Results 1 - 3 (of 3) for All Content
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How to Use Social Media to Market a Local BusinessSocial media has the ability to touch people around the world, but a small business' best customers often may be right around the corner. Not all social sites reach a local audience, but here are six ways you can tap into the local side of social media. -
How to Get Visitors to Interact with Your WebsiteSecond in a series by the author on how to use websites to build relationships with customers, this article discusses what it takes to get visitors to stick around. -
Build Relationships with Prospects, One Web Page at a TimeServices are intangible, and unlike products, it's more difficult to sell them with your website. You need to build a relationship with the prospect first, because they have to get to know you to trust you. This article gives specific ways to get that process started.