Carl Sweat
Over 25 years in senior management, brand management and sports marketing with multi-billion dollar brands like Coca-Cola, Sprite, FUZE and Starbucks. Currently CEO for The FRS Company, a rapidly growing team providing healthy performance products to over 30 professional sports teams, military bases and retailers nationwide.
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- Contributor since
- 11/24/2011
Education/Experience
Master of Marketing and Brand Management - The University of Georgia, Magna Cum Laude Batchelor of Business Administration (Marketing Major) at University of GeorgiaInterests
marketing strategy, health and wellness products, sports marketing, leadership, NFL, NCAA Football, beverages, sports drinks, Tim Tebow, Christie Rampone, Coca-Cola, Gatorade, Pepsi, StarbucksMotto
If You Never Failed, You Failed to Push Hard EnoughAffiliations
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Displaying Results 1 - 2 (of 2) for All Content
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The Over/Under on Tebow: Who Goes "All In" First...Elway Or Nike?As America continues its fascination with and admiration for Tim Tebow, how is it possible that the two biggest players remain on the sidelines? Can Elway or Nike salvage their fumbling of the "Tebow Effect"?
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Elway Giving Thanks to TebowRookie Broncos executive John Elway fails in transition from "star player" to "leader/teacher"...perhaps the first step is supporting the young QB that has propelled Denver into playoff contention.