Susan Kirkland
A graduate of The Columbus College of Art and Design, Susan Kirkland is the author of "Start and Run a Creative Services Business" and a veteran small business owner. View her accumulated work www.sdkirkland.com and excerpts from the book.
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Displaying Results 1 - 16 (of 16) for All Content
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Gas Prices: Myths and Obvious CulpritsThere are so many explanations for the high cost of gas. What's really going on and how can we stop it? Here's the nitty gritty on who's feathering their nest with big oil bucks. -
Flea & Tick PetMeds Without a PrescriptionSourcing effective flea and tick pet remedies without a prescription is easier than you think. Here's how.
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Is Information Technology Making Bottom Line Decisions for You?Senior management is commonly baffled by programmers, giving them a free hand. Here's why they should avoid a blank check. -
The Microsoft ZuniThe Microsoft Zuni isn't worth the time or trouble; much less a monetary investment.
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Simple Enhancements for a Wild Bird GardenThe natural finish to the perfect garden is the sound of wild birds. Attract a wide variety of wild birds to your garden and expect a song and dance; including a few wild squirrel capers that will keep you laughing.
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Market Positioning: Our Economic Pink ElephantThe current soft economy is the pink elephant of the new millennium, and as politicians at every level try to describe it away - it still smells like a big brown cow chip somebody's trying to sell as chocolate.
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Mac Vs. PC - The Inside StoryThe difference between Mac and PC is more than just reliability, price, wysiwyg, GUI, and screen resolution.
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The Marketing Magic Behind Rising Gas PricesThere's no mystery to the high cost of gasoline for industry insiders. Neither the Iraqi war, finite resources, market manipulations nor supply and demand are the real cause.
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Small Business Owners Font Choice VitalUse careful consideration when selecting fonts for business; certain fonts carry equity that builds trust and respect. Others reflect fly-by-night uncertainty that subliminally undermine business goals.
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A Victorian Weekend in the Mountains of Western North CarolinaCover all the angles in a weekend travel trip with a stay at a Victorian B&B, a visit to a professional potter's guild and a mild trek over the mile high suspension bridge at Grandfather Mountain.
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Advertising to Motivate Your Target MarketSelling involves more than just getting the word out; to rise above the competition, effective advertising must captivate and motivate the target market. -
Circumventing the High Price of Prescription DrugsAlternatives are available to acquire prescription drugs for less than retail. Here's a shocking example of how drug companies arrive at their pricing and tips on how to manage in spite of it.
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American Business' Creative Departments Immune to Offshore OutsourcingOffshore outsourcing is expected to top $131 billion this year, but there's one market sector that's immune.
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Creative Minds Will Push Economic ProgressNew directions in economic and cultural growth will emanate from the creative community, a virtually untapped resource in the business side of corporate America.
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Entrepreneur's Choices in Advertising Define First ImpressionsFirst impressions and emotional impulse motivate prospective buyers. Entrepreneurial choices in advertising can make or break business growth, especially on the web. -
Pilage and Plunder Online - Theft of Creative Product Has Cause and EffectDownloading pirated goods is a great way to extend your budget but completely defeats the spirit behind free enterprise.