Scott Flora
SPAN is dedicated to advancing the interests and expertise of independent publishers and authors through educational opportunities and discounted services. We strive to help our members flourish in this competitive market.
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Marketing Degree, Duke UniversityAffiliations
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Displaying Results 1 - 4 (of 4) for All Content
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Independent Publishing is for PatriotsTraditional publishing is the antithesis of the American Way, while Independent publishing is the shining light of free enterprise. -
Storytelling as a Marketing ToolThe Art of Storytelling is a Positive Way to Strengthen Your Argument, Promote Your Business, or Just to Help Beef Up Your Marketing Plan
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Fundamentals, the Obvious Building Blocks for Your BusinessThe fundamentals for any business can be traced back to that elementary school alliteration, "Readin', 'Ritin', and 'Rithmetic."
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Three Questions that Can Change Your Marketing Plan for the Better!One of the most important lessons of business is "All your customers care about is benefits to themselves." This simple concept prompts three questions...