Jorge A. Alvarez, MBA/MHA, DBAc
Alvarez has 25 years of P&L experience in the healthcare field. CEO of MCE and Associates, a management consulting firm. Dual MBA/MHA from the University of Miami. He is completing a doctoral program in management at Nova Southeastern University.
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MBA/MHA University of Miami DBA candidate Nova SoutheasternMotto
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Displaying Results 1 - 12 (of 12) for All Content
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Andragogy and the Adult Business StudentIn my teaching plan, I incorporate business cases but base them on entrepreneurs and their life stories. Entrepreneurs embody all aspects of business principles as they go from concept - to start up - to maturity - to sale.
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The Influence on Consumer Behavior by Country Equity and Country of OriginOver the years there is much research done on both country of origin effects on consumer actions as well as on brand equity.
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Marketing, Strategic Planning and the Theory of the Firm; by Paul F. Anderson. Journal of MarketingThe author attempts to explain the role of marketing in the strategic planning process. He presents a new theory of the firm presenting marketing as a core part of the strategic planning process. -
A New Look at Old Coefficients; The Price Quality Relationship Re-Evaluated; By Heimer ImkampThe author attempts to go beyond the argument that price and quality are related rather that price is a direct function of scarcity
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Discussion on International Business as a Distinct yet Inter- Disciplinary FieldEarly research came from economists and finance experts, not marketing researchers. The 'Golden age" of IB research began in the 1970's. US IB began exponentially. -
History of Management ThoughtPeter Drucker, Paul Hersey and other behavioral scientists began an earnest campaign to capture the motivational issues inherent in the worker-supervisor relationship -
Managed Care in the Wilds of MiamiManaged care has changed the paradigm of healthcare service delivery in the United States over the past 25 years. This reimbursement methodology was the precursor to capitation. -
A Scientific Review of the Movie "Lorenzo's Oil"While the parents found a cure within a three year period, it took the leading researcher, Dr. Hugo Mosser, ten years to bring to completion the long and arduous process of clinical trials. Concar, David. (2006) -
How Experts Are the Experts on a Delphi Technique Panel?One of the central tenets of the Delphi Technique is its' use of experts on panel discussions. -
The Quality of Price as a Quality Cue, By Ashkay R. RaoThe author attempts to describe the relationship between price and the perception of the quality level of a product. -
The Effect of Market Orientation Intention and Superiority on New Product PerformanceThe author intends to show how a commitment to market orientation (a euphemism for Marketing) affects the bottom line of a new product. -
The 3-Second ResumeHuman Resource executives are overwhelmed with the amount of resumes they see each and every minute of the day.It is an industry insider fact that HR executives spend no more than 3 seconds looking at a resume!


