D J Schwab
I have 20+ years of sales and marketing experience in the consumer goods industry and beverage wholesaling. In 2007, I started my own company, Blue Pointe Advisors, LLC working with owners to develop innovative ways to market their business.
Read More »
...
- Page Views
- 53,607
- Content
- 25
- Fans
- 1
- Contributor since
- 2/22/2007
Education/Experience
BA International Relations-Lehigh UniversityAffiliations
Accredited Associate- Institute for Independent Business, Gerson Lehrman Group, Reuters InsightFavorites
Fans
Displaying Results 1 - 25 (of 25) for All Content
-
EarthCraft House "Goes Green" for New Residential ConstructionA certified EarthCraft House is the ultimate way to build a home that can provide the maximum benefit from "Going Green."
-
An Easy Way to Generate Referrals for Your ServicesAs a service provider are you taking full advantage of your past customers as a source of referrals for new business? Here is a simple way to capitalize on your completed work.
-
The Benefits of a Vegan DietAs Vegan Diets grow in popularity, there are many benefits to be derived from adopting this lifestyle choice.
-
How to Properly Handle and Tap a KegThe tastiest and freshest way to enjoy beer is straight from the keg. By following these basic steps you can enjoy the great taste of draught beer at your next party or get together.
-
Sourcing Information from Website ForumsUsing forums on websites as a viable source of information. -
Key Elements of the Sales Process: Defining Your TargetYou can have the greatest product or service in the world, but without finding the proper customers your sales will never get off the ground. -
Key Elements of the Sales Process: Establishing the ObjectivesEveryone knows the main idea of sales- get someone to buy what I'm selling. In order to be successful at this task, the first step of the sales process is to properly establish the objectives to achieve this.
-
Effective Ways to Stretch Your Advertising DollarsIn tough economic times you need to make sure you are getting a solid return on investment from your advertising budget. -
Using Consistent Communication to Grow Your BusinessEvery company understands the importance of communication in growing their business. Adopting a consistent approach to this communication is what will make you successful.
-
Why Most Company's Customer Service Doesn't Make the GradeIf you were asked to give an overall grade to customer service in today's world, what would it be?
-
The Three C's of Customer ServiceIn order for your customer service efforts to be truly effective, they must be consistent, continually evaluated and improved, and there must be a commitment to its success.
-
Key Elements to the Marketing Plan: Setting and Allocating the BudgetAn important part of a comprehensive marketing plan is to set and allocate a budget that aligns your financial resources with your goals and objectives.
-
Key Elements to the Marketing Plan: Creating AccountabilityYou can have the best marketing plan in the world, but without accountability for it's results it will never get off the ground.
-
Marketing Plan: Develop Short and Long Term StrategiesWhile very different in nature, both short and long term strategies are a key component of any marketing plan
-
Key Elements for Your Marketing Plan: Create Your BrandHow a company defines itself determines it's Brand in the marketplace
-
The Importance of Customer Service in Today's MarketplaceMost anyone will agree that excellent customer service is vital to your company's success.How does yours measure up?
-
Developing an Employee Pay for Performance Plan that WorksThe ability to manage and motivate an employee's performance can be enhanced with an effective pay for performance program.
-
The Importance of Business PlansIn business,trying to be successful without proper planning is like trying to drive cross country without a map
-
Effective Time Management: Myth or Reality"How can you be lost if you don't know where your going?" Some simple steps to improve your time management.
-
Three Techniques for Decision Making in BusinessDecisions in business are made every single day. Some decisions are simple in nature and don't carry the possibility of any major impact on the business itself.
-
Recapture Your Company's VisionThe importance of a vision in a company's success
-
Satisfying Both Your External and Internal CustomersKeeping your internal customers satisfied can be as important to your business as satisfying your external ones.
-
TQM: Total Quality Management Concept Still Alive and WellThere are some concepts in life that just make sense
-
The Black,White and Grey of Decision MakingWhile many people look for a black or white solution to a problem,more times than not the answer is grey.
-
The Art and Science of WholesalingThe simple concept of wholesaling and the complex factors of doing it successfully.