Susan Baroncini-Moe
Susan Baroncini-Moe is the CEO of Business in Blue Jeans, an author and a business and marketing consultant for small businesses. Susan is the author of "Designing the Business of Your Dreams" and two other books. She has been working with small business owners for the last 15 years to grow their businesses, using classic business principles, creativity, wise use of technology, and personal growth.
Susan focuses much of her work on solo entrepreneurs and service professionals, helping them develop memorable brands, create clear marketing plans and gain visibility in a highly competitive marketplace. With her larger-sized business clients, much of Susan's work is focused on uncovering hidden assets already present within the business that can be leveraged into generating increased profitability for her clients without additional expenditure.
Over the last 10 years, Susan assembled her "Denim Dream Team," an army of skilled professionals that includes web designers and developers, marketing copywriters, graphic designers, virtual assistants and online business managers to provide her clientele with professionals they can trust.
Susan is the publisher of the popular "No Suits Allowed!" weekly e-zine, and a regular contributor to LifeHack.org and SocialMediaExaminer.com. Her businesses have been featured in several publications, including Redbook Magazine and USA Today.
Susan has a Master's degree in social psychology, and is a certified practitioner of neuro-linguistic programming. She has been trained by Nightingale-Conant & mentored by some of the most successful, bestselling experts and authors in the world.
Susan is an avid eco-friendly urban homesteader with eight chickens & a hobby enthusiast, having tried over 100 different hobbies in her lifetime. She fell in love with her husband, Leonardo, online, and lives with him in Indiana.
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Susan focuses much of her work on solo entrepreneurs and service professionals, helping them develop memorable brands, create clear marketing plans and gain visibility in a highly competitive marketplace. With her larger-sized business clients, much of Susan's work is focused on uncovering hidden assets already present within the business that can be leveraged into generating increased profitability for her clients without additional expenditure.
Over the last 10 years, Susan assembled her "Denim Dream Team," an army of skilled professionals that includes web designers and developers, marketing copywriters, graphic designers, virtual assistants and online business managers to provide her clientele with professionals they can trust.
Susan is the publisher of the popular "No Suits Allowed!" weekly e-zine, and a regular contributor to LifeHack.org and SocialMediaExaminer.com. Her businesses have been featured in several publications, including Redbook Magazine and USA Today.
Susan has a Master's degree in social psychology, and is a certified practitioner of neuro-linguistic programming. She has been trained by Nightingale-Conant & mentored by some of the most successful, bestselling experts and authors in the world.
Susan is an avid eco-friendly urban homesteader with eight chickens & a hobby enthusiast, having tried over 100 different hobbies in her lifetime. She fell in love with her husband, Leonardo, online, and lives with him in Indiana.
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CEO of Business in Blue Jeans and Small Business and Marketing Expert
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CEO of Business in Blue Jeans, M.A. Social Psychology, University of Iowa, Certified Practitioner of Neuro-Linguistic Programming, published author, business and marketing consultantMotto
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Displaying Results 1 - 27 (of 27) for Yahoo! Voices
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How to Make New Year's Resolutions for Your BusinessEntrepreneurs often bypass the New Year's Resolution process, but January 1 can be a great time to evaluate, plan, and prepare for the year ahead. This year, make resolutions that stick by following these guidelines. -
3 Ways to Increase Profitability in Your Service BusinessMany service businesses struggle to find ways to increase profitability, especially in a challenging economy. But micro-entrepreneurs need not panic- there are ways to increase profits in a service-based business, and it's easier than you might think. -
How to Save and Where to Spend in Your BusinessSaving money is often at the top of every small business owner's mind. But there are places to save and places to where it makes more sense to spend. In this article, I'll show you how to know when to scrimp and when to splurge on your small business. -
Ways to Become Known in Your Industry: Part Five, Authenticity and ProfesionalismIn this series, I've covered a number of ways to become known in your industry. In today's concluding article, I'll give you a few tips to becoming known for being authentic and professional. -
Ways to Become Known in Your Industry: Part Four, WritingWriting is a fantastic way to become known in your industry. As we continue this series on getting known in your industry, I'll show you how writing can be a wonderful and multi-faceted way to expand your visibility and build your reputation. -
Ways to Become Known in Your Industry: Part Three, Public RelationsPublic relations is one of the best ways to spread the word about your business and grow your reputation. In this series on how to get known in your industry, we'll take a closer look at public relations and how you can make it work for you. -
Ways to Become Known in Your Industry: Part Two, Public SpeakingIn part one of this series, I talked about the top 5 ways to become known in your industry. Today I want to focus on one of the areas I covered in brief last week: public speaking. -
5 Ways to Become Known in Your IndustryReputation is one of the most important assets in your business. It's also something you can capitalize on. In today's article, I'll show you five ways to improve your reputation and become known in your industry. -
Finding Your True Purpose in Business, Part 3In this series, I've covered how to discover your true purpose in small business. Today, I conclude the series by talking about what to do once you've found your calling. -
Finding Your True Purpose in Business, Part 2Last week I talked about why finding your true purpose in business matters and how it can affect your success. But how do you find that purpose? Today I'll show you the steps to take to discover your purpose. -
Finding Your True Purpose in Business, Part 1"Finding your purpose" is kind of a buzzword we've been hearing in business lately. In this series, I'll show you what it means to find your purpose, teach you how you to find yours, and tell you what to do, once you've found it. -
5 Ways to Jumpstart Your Business FastIf your business is lagging or just not growing, use these five tips to give your business a jumpstart...fast!
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Why Relationships Matter in Small Business and How to Build ThemIn small business, building relationships is a major key to success. In this article, I'll explain why relationships are so important and show you how to build them.
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How to Become an Expert and Gain Credibility (Part 2)Once you've become an expert in your field, now you'll need to gain credibility in the marketplace. In this article, I'll show you how to increase your credibility and grow your business. -
How to Become an Expert and Gain Credibility (Part 1)Becoming an expert in your field is a critical part of today's marketing, especially for service professionals. In this two-part series, I'll show you how to get started on the path to authentic expert status. -
How to Keep Believing in Your Small-Business Dream...(even When Nobody Else Does)As entrepreneurs, we often find ourselves working toward a dream that others neither understand nor support. In this article, I'll show you how to keep believing in your dream and yourself and stay motivated to make your dreams come true.
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How Much of Your Small Business Should Be DIY?These days, outsourcing is becoming more popular, and more important to small business success than ever before. In this article, I'll talk about what small business tasks to outsource and what to keep in-house.
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How to Work Successfully with Your SpouseTo many, working with your spouse sounds like a dream come true. To others, it sounds like a nightmare. In this article, I show you how to work successfully with your spouse, preserving harmony and building intimacy.
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Entrepreneurs Need to Create Balance Between Work and HomeWhen you're an entrepreneur, especially when you work from home, it's easy to lose sight of the balance between work and home. You want your business to do well, so you work hard, but without that critical balance, you may be sabotaging your own success. -
Bounce Back from Mistakes and FailuresHow many times have you made a mistake or experienced failure and wanted to give up? Today I'll talk about how to bounce back from mistakes and failures to achieve even greater levels of success.
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Building a Power Team to Grow Your Small BusinessNo small business is an island. Every small business, especially solo professionals and people working from home, should have a "power team" to help you grow.
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How to Choose a Mentor to Help You Grow Your BusinessMany successful small business owners say that one of the most important elements contributing to their success was having a good mentor. In this article, I'll talk about the different kinds of mentors and how to choose the right mentor for you. -
How to Use Value to Make Your Small Business Stand OutIn tough economic times, you need to make your small business stand out in the crowd. The best mechanism for standing heads and shoulders above your competition is value. In this article, I'll show you how to use value to be a stronger competitor.
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How to Keep Current Customers and Clients and How to Reactivate Old OnesIf you've been in business for awhile, then you know there are times when you see steady growth and times when your business flatlines. There's one way to revive your business growth quickly, and the big surprise is that it costs you nothing.
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Creating Exponential Growth for Your Small BusinessHow would you like your business to grow? Slowly, and in small steps, or quickly, in leaps and bounds? In this article, I'll show you how to create exponential growth using strategic, joint venture relationships.
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How to Grow Your Small Business in Any Economy, Part 2Worried about growing your business during the recession? You don't have to be. Make a few smart tweaks and your business will do more than just survive.
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How to Grow Your Small Business in Any Economy, Part 1Think your small business can't grow in this economy? You're wrong. Improving your mindset and minimizing your risk are possible in all economies.