Maggie Holben
PR consultant based in Denver, CO. Owner of Absolutely PR, specializing in media relations -- the strategies and tactics necessary to achieve impactful editorial media placements in the national, trade press and local media. Holben is frequently interviewed as a PR expert.
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15 Tips: Effectively Using PR to Turn Up the Volume on Your BrandThe greatest sin in the public relations realm is the sin of doing absolutely nothing and then wondering why the media isn't paying attention to you (or, in the case of a crisis, are eating you alive). Here are 15 tips to get your PR engine started.