Shwetav Agarwal
- Page Views
- 155
- Content
- 1
- Fans
- 0
- Contributor since
- 7/13/2010
Motto
O Divine Knowledge, be the light in my thoughts.Favorites
None yet.Fans
None yet.-
Corporate Branding, Mind-Share Creation Et Al. In the Web 2.0 EraThis essay discusses corporate branding founded on thought-capital and utilizing principles embodied in Web 2.0. It provides an overview of the social, communication and technical aspects of the mindshare-creation process in a nascent knowledge-society.